By now
you've heard of them all. Companies like Spotify, Pandora and Deezer.
Streaming services who constantly throw around subscriber numbers, streaming
numbers and Wall St. numbers. And, we keep hearing how "streaming" is
"the thing" now versus actual downloading.
Well,
despite all the hoopla…these companies are all still struggling to be
profitable. Even Tidal – the latest to enter the fray – with its
powerhouse list of celebrity owners, can't seem to make a buck. And it's only
gonna get worse for these companies when the other 5,000 pound gorillas in the
room make some moves. You know them as Apple, Google, YouTube
and Amazon. These are the really big sharks in the tank who could squash
the other guys even if they were making money. So stream while you can, because
I seriously question whether it's a biz model to last. At least not the current
way it's being done.
Have no
fear cause radio is here to stay and I'll be getting things done in fine style
this weekend when I'm throwin' down all your fave hits, some new dance floor
stompers and a couple special surprises. Tune in and turn it up to hear HK
exclusives on Zara Larsson & MNEK, Twenty One Pilots, Rihanna
& Drake, DNCE and Zayn. Plus brand new music from Zendaya,
Fifth Harmony, DJ Snake and Sia. Of course that's just a
peek into the sonic wonder I've got planned so don't miss a single beat!
Remember…if
it's hot, if it's new and it makes you wanna move…you're In The Mix with HK™.
